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Sunday, June 26, 2016
Streaming Plays Double Within 1 Year For CitySide Music Ministries & CitySide Records Utilizing Spotify
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Well while everyone is fighting YouTube over royalty payments for their low end payouts CitySide Records and CitySide Music Ministries are enjoying the increase in their music catalog being utilized on Spotify. Doubling their song useage plays from last year.
Listen To Their WCSE Christian Rap Radio Playlist Here: https://open.spotify.com/user/stacyweaver/playlist/1AzeGTvaduPdnRBfNKC035
Last year only a certain percentage of the ministry's music catalog was being used (Listens and Sync Licensing) but as they increased the number of songs in their catalog while utilizing playlist on Spotify the useage of their songs increased close to double. The CEO told us that the goal is for all of their songs old and new to be listened to and used and that they are currently working very hard to reach that goal.
Beginning in January CitySide Records rolled out a campaign to start having listeners come and enjoy strategically made playlist, Which this was for the new beginning of a new quarter or lets say the first of 2016. Just this past week the team rolled out News Playlist Headlines for the top news stories to be read while listening to music from their catalog, along with making things seem more entertaining to the readers.
king Stevian who also announced to us this week that they had just began restructuring their ministry to a governing and administration body to assist church bodies internationally. He says this is part of the change in an upwatds direction and reaching souls for them to be won over has always been a way of the wise in God.
With the confidential numbers given to us it seems they have a long way to go in order to meet the majors but even reaching 1 , 1000 or 1 million souls thru music, they surpassed easily this quarter and many more will be touched like the garment that was touched by the woman who reached for Jesus garment in the scriptures. SEE Luke 8:43-48
Many do not know the value of using platforms such as Spotify to reach a commonn goal. But using platforms like Spotify will get more of the sinful ones involved because they get a chance to see the Christian is a everyday life under God and no matter what you do rather it's eating, dancing, working or hanging with family there needs to be something to represent God our Father who is in heaven for all to see, hear, taste and even smell. Which it's the cleanliness in that which will be used to draw them in by our Father who orders us to use it for that sole purpose.
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